That new LL Cool J song? Not as good as the word on the street would have you believe. I'd even say it doesn't measure up to his shark movie a few years back. The whole thing feels like a warmed-over "Goin' Back to Cali". And who says "You know what this song needs? Jennifer Lopez" besides an label accountant?

And the video? Oh goddamn that video, suffering from this year's Hype Williams Memorial Overused Effect in a Hip-Hop Video: letterboxing with more visuals replacing the black bands at the top and bottom. (R.I.P. fish-eye lens.) It's worse than Headline News.